
article by: Dor Cohen – Software QA Engineer
In today’s fast-paced digital landscape, delivering high-quality software is no longer optional, it’s essential.
Whether you’re building a mobile app, an e-commerce platform, or an enterprise-grade SaaS product, the role of Quality Assurance (QA) is critical to success.
But testing isn’t just about finding bugs, it’s about how you approach the testing process. That’s where QA testing methodologies come into play.
In this article, we will break down the most common QA methodologies, explore their differences, and help you understand which one best fits your project’s needs.
1. Waterfall Methodology
What is it?
The Waterfall model is a traditional, linear approach to software development. Each phase is completed fully before the next phase begins.
Requirements → Design → Development → Testing → Deployment.
There’s no overlap, no looking back, and little room for change once the process is in motion.
Pros:
- Predictability: Each phase is planned in detail upfront.
- Documentation-heavy: Ideal for regulated environments that require full traceability.
- Simple to manage: Clear milestones and deliverables.
Cons:
- Rigid: Poor flexibility once development has begun.
- Late QA involvement: Testing happens only after the product is fully developed, which means bugs are found late.
- Slow feedback loop: No real-time user feedback during development.
When to use:
- Projects with well-defined, unchanging requirements.
- Environments that demand strict documentation and compliance (e.g., medical, military, or finance).
2. Agile Methodology
What is it?
Agile is a modern, iterative approach that breaks down work into short, manageable sprints (typically 1–3 weeks). Each sprint delivers a potentially shippable product increment.
QA is embedded throughout the entire process, with testers and developers working side by side.
Core principles:
- Continuous delivery and feedback
- Collaboration over hierarchy
- Responding to change over following a strict plan
QA Role:
- Participates in sprint planning and daily standups.
- Writes test cases before development begins (“Shift-Left” approach).
- Performs both manual and automated tests during the sprint.
Pros:
- Faster time to market: Features can be delivered and validated quickly.
- Early bug detection: Issues are found and fixed in real-time.
- High adaptability: Easy to pivot based on user feedback or market changes.
Cons:
- Requires a high level of communication and team discipline.
- May feel chaotic without proper structure or experienced Agile coaches.
When to use:
- Startups and product teams building user-centered, rapidly evolving products.
- Projects where requirements change frequently based on business needs.
Extension: What is Scrum?
Scrum is one of the most widely used frameworks for implementing Agile methodology.
It structures work into short, time-boxed sprints — typically lasting two weeks — during which the team commits to delivering specific, incremental functionality.
A typical Scrum team includes developers, QA testers, a Product Owner (who manages the backlog and prioritizes requirements), and a Scrum Master (who facilitates the process and removes blockers).
Core Scrum ceremonies include:
- Daily Standup – a brief daily sync (usually 15 minutes)
- Sprint Planning – setting goals and selecting tasks for the sprint
- Sprint Review – demoing the completed work
- Retrospective – reflecting on the sprint to improve future ones
From a QA perspective, Scrum allows for continuous involvement throughout the development cycle, combining manual and automated testing within each sprint.
It encourages collaboration, transparency, and ongoing improvement — positioning quality as a core component of the process, not an afterthought.
3. V-Model (Validation & Verification)

What is it?
The V-Model builds on Waterfall but adds a crucial improvement: every development phase has a corresponding testing activity, planned in parallel.
Think of it as a “mirror model”:
Development Phase | Corresponding QA Phase |
Requirements | Acceptance Testing |
System Design | System Testing |
Architecture | Integration Testing |
Code | Unit Testing |
Pros:
- Structured yet quality-focused: Testing is not an afterthought.
- Encourages early planning of test cases, reducing surprise bugs.
- Improves traceability between requirements and test coverage.
Cons:
- Still somewhat rigid: Doesn’t allow for mid-process changes easily.
- Requires detailed documentation and disciplined project tracking.
When to use:
- Projects with complex logic and integration points (e.g., embedded systems, banking platforms).
- Organizations that require tight alignment between development and QA teams.
4. DevOps / DevTestOps
What is it?
DevOps is more than a buzzword, it’s a culture shift that aims to unify Development, Operations, and increasingly, Testing (QA) into one cohesive pipeline.
With DevTestOps, testing becomes a continuous, automated process that is integrated into every stage of the CI/CD (Continuous Integration / Continuous Deployment) lifecycle.
Key practices:
- Automated unit, integration, and regression testing
- Test execution triggered by code commits or pull requests
- Monitoring and feedback loops in production
Pros:
- Speed: New features can be tested, deployed, and monitored within hours.
- Consistency: Fewer manual steps = fewer human errors.
- Scalability: Supports large teams and global deployments.
Cons:
- High initial setup cost: Requires time and resources to build pipelines.
- Technical complexity: Demands strong DevOps and automation skills.
When to use:
- Mature organizations with high release frequency goals.
- SaaS companies practicing continuous delivery and deployment.
Comparison Table: Which Methodology Suits Your Project?
Methodology | Flexibility | Feedback Speed | Best For |
Waterfall: | Low | Slow | Projects with stable scope |
Agile: | High | Fast | Dynamic, fast-changing environments |
V-Model: | Medium | Moderate | Enterprise-level, structured QA |
DevTestOps: | Very High | Immediate | Scalable, automated pipelines |
Final Thoughts
Choosing the right QA methodology isn’t just a technical decision — it’s a strategic one. The testing process you implement will impact your product’s reliability, your team’s efficiency, your ability to respond to change, and ultimately your users trust.
At MSApps, we specialize in tailoring QA strategies to your business model, product type, and team structure. Whether you’re building from the ground up or scaling globally, our QA experts will ensure your releases are not only fast — but flawless.
Not sure which methodology suits your team best?
Let’s talk. MSApps will help you design and implement a QA framework that fits your current workflow — and grows with your product.